The New York Blog provides an outstanding opportunity to promote your organization to a year-round audience especially interested in history, while also contributing to a valuable service that unifies the history community by providing an online place for gathering, exchanging information, sharing success stories, and more.
Why Should You Advertise?
The New York History Blog is a model that works to attract online attention (many contributors, updated several times per day) far more effectively then a single organization’s blog. Content on the New York History Blog is shared, liked, re-tweeted, etc, to thousands of people, to provide a lot of reach you don’t have now.
New York History Blog posts also circulate around in the NY community and beyond via e-mail, Twitter (we have about 3,000 followers and are frequently re-tweeted), and Facebook. Stories on the blog linked at those social media platforms draw responses from policy makers, history professionals, academics and history teachers, local and municipal historians – all expanding your reach and encouraging their interest and investment in your organization.
Exactly How Far Will My Ad Reach?
The New York History Blog is an opportunity to have a web presence, to grow your audience of locals, ex-patriots, regional supporters, and among younger supporters. The blog has a reach of 25,000 unique page views per month so your advertisement gives you entrée into a broad, online, digitally savvy community. This site has a high Google page rank, which means that links to your website will help produce better results in web searches. Also, by boosting the New York history community generally, advertising can expand the reach of your organization indirectly as well.
What Would I Advertise?
The New York History Blog is a great opportunity to advertise your big upcoming events, but year-round advertising would enable you to advertise membership, seek volunteers, and promote your efforts in other ways, in addition to keeping alive an important resource for the state’s history community.
Pick you next big event, an annual campaign, new exhibit, lecture series – and promote it!
What Should I Do Next?
Consider getting your organization an ad to support our efforts. NY G&B and the Jay Heritage Center contribute $100 per month, but we’re taking all reasonable offers right now in order to keep going.
Drop me a note at firstname.lastname@example.org and make an offer – I can help you put together an ad, or a whole ad campaign – I have years of experience doing it at Adirondack Almanack.
OK, Sorry, No Thanks – What Else Can I Do to Help?
We have a fundraising page at Rally.org, a very reputable crowd-funding site (used by Senator Elizabeth Warren and the Make-A-Wish Foundation, among others).